JUICE
©
CULTURE-driven brand Strategy
music & lifestyle experience
TALENT CURATION
Partnerships MANAGEMENT
STRATEGIC &
CREATIVE
( CONSULTING )
JUICE©
IS THE AWARD-WINNING CONSULTING STUDIO HELPING BRANDS TO CONNECT COMMUNITIES THROUGHT CULTURAL PLATEFORMS, MUSIC EXPERIENCES, CREATIVE BRANDS COLLABORATIONS & TALENTS PARTNERSHIPS
Univers :
( Fashion & sportstyle )
( Luxury )
( Outdoor & sport )
( GASPARD)
( REYNAUD)
( CONSULTING)
>
Work
with
(juice)
( creative )
( agency )
music
sportstyle
outdoor
to :
( creative )
( agency )
why
working
with
music
sportstyle
outdoor
(JUICE)
stratgy
creation
partnership
( GASPARD)
( REYNAUD)
( CONSULTING)
>
JUICE© UNDERSTANDS CULTURE FROM THE INSIDE, KNOWS HOW TO TURN CULTURAL OPPORTUNITIES INTO BRAND IDEAS AND HAS THE DIRECT NETWORK TO BRING THEM TO LIFE.
.jpg)
WHEN
TO CALL
( JUICE© )
( creative )
( agency )
WORKSHOP
PLAYBOOK
TALENT CURATION
DEFINE YOUR BRAND’S CULTURAL TERRITORY
BUILD A LONG-TERM MUSIC & CULTURE PLATFORM
IDENTIFY THE RIGHT PARTNERSHIP OPPORTUNITIES
( BRAND STRATEGY )
To build your brand's space in culture :
TURN STRATEGY INTO A STRONG CREATIVE CONCEPT
CREATE A MUSIC-LED CAMPAIGN OR BRAND ACTIVATION
DESIGN MUSIC EXPERIENCE OR LIFESTYLE EVENT
( CREATIVE STRATEGY )
To turn strategy
into creative concept :
CURATE THE RIGHT ARTIST OR ATHLETE FOR A CAMPAIGN
BOOK ARTIST FOR A PRIVATE CONCERT OR BRAND EVENT
BUILD AND MANAGE LONG-TERM TALENT PARTNERSHIPS
( TALENT CURATION & MANAGEMENT )
To find & activate
the right talent :
( PARTNERSHIP )
( creative )
( agency )
talent
partnership
For brands & agencies looking for easy & direct access to leading cultural talent at the
best conditions.
Curated talent shortlist
Activation opportunities
Feasibility checks
Preliminary negotiation insights
Budget ranges
Budget & negotiation guidance
Contract management
Partnership follow-up & coordination
Partnership
deck :
( 03 )
( MANAGEMENT )
SERVICE_02
SERVICE_03
SERVICE_01
( service )
2025
( Work )
PR EVENT
consumers experiences
retail activations
Music booking
Design
( experiences )
TO
02
( service )
2025
( Work )
SOCIAL CONTENT
COMMERCIAL FILM
SHOOTING PRODUCTION
Produce
( campaigns )
TO
03
Case
( )
studies
juice©
case studies
( brand )
( entertainment )
( agency )
( 01 )
talent collab
ariane group + orelsan
( 01 )
talent collab
ariane group + orelsan
( brand )
( entertainment )
( agency )
( services )
Understand,
evaluate & decide :
Case
( )
studies
( 01 )
talent collab
ariane group + orelsan
( 01 )
talent collab
ariane group + orelsan
( Structure )
your culture Strategy
CULTURAL AUDIT
MUSIC territories
MUSIC opportunity mapping
Strategic recommendations
( brand )
( entertainment )
( agency )
( services )
From strategy
to execution :
Case
( )
studies
( 01 )
talent collab
ariane group + orelsan
( 01 )
talent collab
ariane group + orelsan
( design )
music-driven activations
& experiences
CULTURAL AUDIT
MUSIC territories
MUSIC opportunity mapping
Strategic recommendations
( brand )
( entertainment )
( agency )
( services )
Access to
leading artists :
Case
( )
studies
( 01 )
talent collab
ariane group + orelsan
( 01 )
talent collab
ariane group + orelsan
( amplify )
activations with TALENT Partnerships
CULTURAL AUDIT
MUSIC territories
MUSIC opportunity mapping
Strategic recommendations
REFERECES
( Service 01 )
Talent collab
Ambassador program
Influence strategy
Work with me :
w/ TALENT :
collab
Why working with (JUICE ) ?
( 01 )
Culture & sport inteligence :
JUICE© turns insider knowledge of culture into a strategic advantage identifying the right opportunities, partners and activation models to enter culture with relevance, speed and credibility.
( 02 )
Senior creative
expertise :
At the intersection of a creative agency and a music label, JUICE© turns strategy and cultural opportunities into ownable concepts aligned with brand, talent and audience
( 03 )
Direct access to
leading talents :
With its deep network in culture, JUICE© connects directly with artists and management, reducing friction, accelerating decisions and ensuring smoother talent relations, timelines and budgets
( CASE STUDY )
<
( JUICE REFERENCES )
2025
( JUICE )
JUICE CRTV©
( ABOUT )
THE AGENCY
JUICE©
Culture-driven
brand Strategy
( + )
Music & Sport experiences
( + )
Talent curation &
Partnership Management
PORTFOLIO
( ABOUT )
JUICE© IS THE award winning CONSULTING STUDIO helping brands TO CONNECT
COMMUNITIES THROUGHT CULTURAL PLATEFORMS,
MUSIC EXPERIENCES, CREATIVE BRANDS COLLABORATIONS & TALENTS PARTNERSHIPS
( Fashion & Sportstyle )
( Luxury )
( Outdoor & sport )
WORK WITH
JUICE© TO :
( Project )
Understand,
evaluate & decide
Réferences :
( service )
( STRUCTURE ) YOUR culture STRATEGY
( Project )
Translate strategy into creative concept.
Réferences :
( service )
( DESIGN )
ACTIVATIONS & EXPERIENCES
( Project )
Access tO leading artists, faster.
( AMPLIFY )
with MEANINGFUL
TALENTS
PARTNERSHIPS
Réferences :
( service )
BRAND
PARTNERSHIP
BRAND
( Work )
TALENT COLLAB
AMBASSADOR PROGRAM
CULTURAL PARTNERSHIP
( Work with me to )
Boost campaigns
Talent partnerships
EXPLORE PROJECT
( service )
( Project )
BRAND
STRATEGY
( Work )
TALENT COLLAB
CULTURAL PARTNERSHIP
AMBASSADOR PROGRAM
( Work with me to )
Engage communities
culture strategies
EXPLORE PROJECT
( service )
( Project )
BRAND
ACTIVATIONS
BRAND
ACTIVATIONS
( Work )
PRODUCT LAUNCH
CUSTOMERS EXPERIENCES
PR EVENT
RETAIL ACTIVATIONS
( Work with me to )
Connect audiences culture-driven activations
EXPLORE PROJECT
( service )
( Project )
WORK WITH ME_
WHY
WITH JUICE© :
WORKING
JUICE© IS a unique strategic and creative partner for brands activating culture & sport by combining entertainment industry insight, senior creative expertise and direct access to talents.
( 01 )
culture & sport
inteligence :
JUICE© turns insider knowledge of culture & sport into a strategic advantage identifying the right opportunities, partners and activation models to enter culture with relevance, speed and credibility.
( 02 )
senior creative expertise :
At the intersection of a creative agency and a music label, JUICE© turns strategy and cultural opportunities into ownable concepts aligned with brand, talent and audience
( 03 )
direct access
to TALENTS :
With its deep network in culture, JUICE© connects directly with artists and management, reducing friction, accelerating decisions and ensuring smoother talent relations, timelines and budgets
WHY
CREATIVE EXPERTISE
POWERFULL NETWORK
GLOBAL VISION
music
sportstyle
outdoor
WORKING
WITH ME
WITH OVER 10 YEARS AS MUSIC-INDUSTRY INSIDER (+) BRAND STRATEGIST, I BLEND THE BEST OF BOTH WORLDS TO LEAD CULTURE-DRIVEN STRATEGY, AMPLIFY BRAND ACTIVATIONS AND CONNECT COMMUNITIES.
( 01 )
A strategic &
creative expertise
( 02 )
A direct &
powerful network :
I blends strategic cultural insight and music industry knowledge with sharp creative direction to craft bold and culturally resonant activations connecting your brand with new audiences #1 passion point.
Artists, creators, music festivals or cultural players... with deep & direct network in entertainment industry, i unlock the best partnerships opportunities to reach communities and amplify your activations.
As external consulting studio, JUICE© bring
agile senior expertise in-house when brands want to explore music & sport as communication lever, support marketing objectives with culture driven activations or partnering with talents to amplify campaigns.
THEY WORK(ED) WITH ME :
HOW TO
WORKSHOP
PLAYBOOK
TALENT CURATION
WORK
music
sportstyle
outdoor
TOGETHER
WHEN TO
WORKSHOP
PLAYBOOK
TALENT CURATION
CONTACT JUICE©
(01)
You wants to understand music & brands ecosystem and map your own strategic opportunities ?
To build your
brand's voice in culture :
Strategic deck :
DEFINE YOUR BRAND’S CULTURAL TERRITORY
BUILD A LONG-TERM MUSIC & CULTURE PLATFORM
IDENTIFY THE RIGHT PARTNERSHIP OPPORTUNITIES
(02)
You're looking for culture driven activation concepts ready to execute ?
To turn strategy into
culture-driven activations concept :
Créative deck :
CREATE A MUSIC-LED CAMPAIGN OR BRAND ACTIVATION
TURN A KEY BRAND MOMENT INTO A STRONG CREATIVE CONCEPT
DESIGN A DISTINCTIVE CULTURAL EXPERIENCE OR PRIVATE EVENT
(03)
You're looking for easy & direct
access to the leading artist
at the best conditions :
To curate and activate the right
talent :
Partnership deck :
FIND THE RIGHT ARTIST OR ATHLETE FOR A CAMPAIGN
BOOK THE RIGHT ARTIST FOR A PRIVATE CONCERT OR BRAND EVENT
BUILD AND MANAGE LONG-TERM TALENT PARTNERSHIPS