JUICE
( CONSULTING STUDIO )
©
CULTURE-driven brand Strategy
music & lifestyle experience
TALENT Partnerships
Award winning creative strategist helping brands transform culture, music
& sport into high-impact
activation plateforms, creative experiences and impactful talent partnerships that connect communities and drive
long-term brand equity
Univers :
( Fashion & sportstyle )
( Luxury )
( Outdoor & sport )
( GASPARD)
( REYNAUD)
( CONSULTING)
>
Work
with
(juice)
( creative )
( agency )
music
sportstyle
outdoor
to :
( creative )
( agency )
why
working
with
music
sportstyle
outdoor
(ME )
stratgy
creation
partnership
( GASPARD)
( REYNAUD)
( CONSULTING)
>
( BRAND STRATEGY )
( CREATIVE DIRECTION )
by combining entertainement industry insight, senior creative expertise and direct access to artists to help brands define the right approach, translate strategy into relevant activation formats and amplify impact while optimising time and budgets.
I'm a unique strategic and creative partner for brands activating culture.
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HOW
TO WORK
with
( creative )
( agency )
music
sportstyle
outdoor
(ME )
WORKSHOP
PLAYBOOK
TALENT CURATION
Offer01_
( PARTNERSHIP )
( creative )
( agency )
talent
partnership
For brands & agencies looking for easy & direct access to leading cultural talent at the
best conditions.
Curated talent shortlist
Activation opportunities
Feasibility checks
Preliminary negotiation insights
Budget ranges
Budget & negotiation guidance
Contract management
Partnership follow-up & coordination
Partnership
deck :
( 03 )
( MANAGEMENT )
SERVICE_02
SERVICE_03
SERVICE_01
As external consulting studio, JUICE© bring
agile senior expertise in-house when brands want to explore music & sport as communication lever, support marketing objectives with culture driven activations or partnering with talents to amplify campaigns.
( service )
2025
( Work )
PR EVENT
consumers experiences
retail activations
Music booking
Design
( experiences )
TO
02
( service )
2025
( Work )
SOCIAL CONTENT
COMMERCIAL FILM
SHOOTING PRODUCTION
Produce
( campaigns )
TO
03
Case
( )
studies
juice©
case studies
( brand )
( entertainment )
( agency )
( 01 )
talent collab
ariane group + orelsan
( 01 )
talent collab
ariane group + orelsan
( brand )
( entertainment )
( agency )
( services )
Understand,
evaluate & decide :
Case
( )
studies
( 01 )
talent collab
ariane group + orelsan
( 01 )
talent collab
ariane group + orelsan
( Structure )
your culture Strategy
CULTURAL AUDIT
MUSIC territories
MUSIC opportunity mapping
Strategic recommendations
( brand )
( entertainment )
( agency )
( services )
From strategy
to execution :
Case
( )
studies
( 01 )
talent collab
ariane group + orelsan
( 01 )
talent collab
ariane group + orelsan
( design )
music-driven activations
& experiences
CULTURAL AUDIT
MUSIC territories
MUSIC opportunity mapping
Strategic recommendations
( brand )
( entertainment )
( agency )
( services )
Access to
leading artists :
Case
( )
studies
( 01 )
talent collab
ariane group + orelsan
( 01 )
talent collab
ariane group + orelsan
( amplify )
activations with TALENT Partnerships
CULTURAL AUDIT
MUSIC territories
MUSIC opportunity mapping
Strategic recommendations
REFERECES
( Service 01 )
Talent collab
Ambassador program
Influence strategy
Work with me :
w/ TALENT :
collab
Why working with (JUICE ) ?
Contact.
CONTACT
Need to define your
brand’s strategy in
culture ?
Need to turn your strategy
into an entertaining campaign ?
Want to collaborate with the right talent to drive awareness an affinity ?
Want to produce a creative lifestyle experience ?
Or need music programmation for
your next event ?
( 01 )
( 02 )
( 03 )
( 04 )
( 05 )
( 01 )
Culture & sport inteligence :
Former high-level athlete with +10 years of experience in entertainment industry, i identify the right opportunities and advise the most efficient way to activate music, artists, athletes and strategic partnerships.
( 02 )
Senior creative
expertise :
Trusted by some of the world’s leading entertainment agencies, I turn strategic intent into high-impact activation concepts and experience formats that align brand narrative and audience perception.
( 03 )
Direct access to
leading talents :
With deep & direct network, i unlock direct access to leading and emerging talents to reduces friction across the entire process, secure seamless artists relation and optimize timing and budget.
( CASE STUDY )
<
( JUICE REFERENCES )
2025
( JUICE )
JUICE CRTV©
( ABOUT )
JUICE©
THE AGENCY
Culture & Sport Strategy
( + )
Music & Lifestyle experiences
( + )
Talent Partnerships
By ( GASPARD REYNAUD )
PORTFOLIO
( ABOUT )
award winning CREATIVE STRATEGIST
helping brands TRANSFORM Culture, MUSIC & SPORT Into High-Impact ACTIVATION PlateformS, CREATIVE EXPERIENCES AND IMPACTFUL TALENT PARTNERSHIPS THAT CONNECT COMMUNITIES AND DRIVE LONG-TERM BRAND EQUITY
( Fashion & Sportstyle )
( Luxury )
( Outdoor & sport )
WORK WITH
ME TO :
( Project )
Understand,
evaluate & decide
Réferences :
( service )
( STRUCTURE ) YOUR culture STRATEGY
( Project )
Translate strategy into activation.
Réferences :
( service )
( DESIGN )
ACTIVATIONS & EXPERIENCES
( Project )
Access tO leading artists, faster.
( AMPLIFY )
with MEANINGFUL
TALENTS
PARTNERSHIPS
Réferences :
( service )
BRAND
PARTNERSHIP
BRAND
( Work )
TALENT COLLAB
AMBASSADOR PROGRAM
CULTURAL PARTNERSHIP
( Work with me to )
Boost campaigns
Talent partnerships
EXPLORE PROJECT
( service )
( Project )
BRAND
STRATEGY
( Work )
TALENT COLLAB
CULTURAL PARTNERSHIP
AMBASSADOR PROGRAM
( Work with me to )
Engage communities
culture strategies
EXPLORE PROJECT
( service )
( Project )
BRAND
ACTIVATIONS
BRAND
ACTIVATIONS
( Work )
PRODUCT LAUNCH
CUSTOMERS EXPERIENCES
PR EVENT
RETAIL ACTIVATIONS
( Work with me to )
Connect audiences culture-driven activations
EXPLORE PROJECT
( service )
( Project )
WORK WITH ME_
WHY
WITH ME :
WORKING
I'm a unique strategic and creative partner for brands activating culture & sport by combining entertainment industry insight, senior creative expertise and direct access to talents to help brands define the right approach, translate strategy into relevant activation formats and amplify impact while optimising time and budgets.
( 01 )
culture & sport
inteligence :
Former high-level athlete with +10 years of experience in entertainment industry, i identify the right opportunities and advise the most efficient way to activate music, artists, athletes and strategic partnerships.
( 02 )
senior creative expertise :
Trusted by some of the world’s leading entertainment agencies, I turn strategic intent into high-impact activation concepts and experience formats that align brand narrative and audience perception.
( 03 )
direct access
to TALENTS :
With deep & direct network, i unlock direct access to leading and emerging talents to reduces friction across the entire process, secure seamless artists relation and optimize timing and budget.
WHY
CREATIVE EXPERTISE
POWERFULL NETWORK
GLOBAL VISION
music
sportstyle
outdoor
WORKING
WITH ME
WITH OVER 10 YEARS AS MUSIC-INDUSTRY INSIDER (+) BRAND STRATEGIST, I BLEND THE BEST OF BOTH WORLDS TO LEAD CULTURE-DRIVEN STRATEGY, AMPLIFY BRAND ACTIVATIONS AND CONNECT COMMUNITIES.
( 01 )
A strategic &
creative expertise
( 02 )
A direct &
powerful network :
I blends strategic cultural insight and music industry knowledge with sharp creative direction to craft bold and culturally resonant activations connecting your brand with new audiences #1 passion point.
Artists, creators, music festivals or cultural players... with deep & direct network in entertainment industry, i unlock the best partnerships opportunities to reach communities and amplify your activations.
As external consulting studio, JUICE© bring
agile senior expertise in-house when brands want to explore music & sport as communication lever, support marketing objectives with culture driven activations or partnering with talents to amplify campaigns.
THEY WORK(ED) WITH ME :
HOW TO
WORKSHOP
PLAYBOOK
TALENT CURATION
WORK
music
sportstyle
outdoor
TOGETHER
( COLLABORATION & PRICING )
HOW TO
WORKSHOP
PLAYBOOK
TALENT CURATION
WORK TOGETHER
(01)
For brands & agencies who wants to understand music & brands ecosystem and map their own strategic opportunities :
STRATEGIC
WORKSHOP
Strategic deck :
Music fan behaviour
Music ecosystem decoded
How artists partnership works
brand cultural audit
potential cultural territories
activations opportunity mapping
strategic recommandation
activations angles
(02)
For brands & agencies looking for
culture driven activation concepts
ready to execute :
ACTIVATION
PLAYBOOK
Créative deck :
Strategic planning
Storytelling framework
Creative concept
Creative moodboard
content frameworks
Influence strategy
engagement strategy
Creative partners curation
Production checklist
Full activation roadmap
(03)
For brands & agencies looking for easy
& direct access to the leading artist
at the best conditions :
PARTNERSHIP
MANAGEMENT
Partnership deck :
Curated talent shortlist
Activation opportunities
Feasibility checks
Preliminary negotiation insights
Budget ranges
Budget & negotiation guidance
Contract management
Partnership follow-up & coordination
( SAY HELLO )
( 01 )
( 02 )
( 03 )
( 04 )
( 05 )
Need to define your
brand’s strategy in culture ?
Need to turn your strategy
into an entertaining campaign ?
Want to collaborate with the right talent to drive awareness an affinity ?
Want to produce a creative lifestyle experience ?
Or need music programmation for
your next event ?