( music )
( sportstyle )
( outdoor )
( about )
the agency
( JUICE ) is the creative
award winning agency
& talent house crafting
powerfull talent collab,
lifestyle experiences &
culture driven campaigns
to connect brands with
music, sportstyle & outdoor communities.
Work with ( JUICE ) _
( service )
2025
( Work )
PR EVENT
consumers experiences
retail activations
Music booking
Design
( experiences )
TO
02
( service )
2025
( Work )
SOCIAL CONTENT
COMMERCIAL FILM
SHOOTING PRODUCTION
Produce
( campaign )
TO
03
From creative strategy to production and amplification Juice's end-to-end model and network ensures access to the most powerfull cultural partnership opportunity to deliver seamless marketing activations that drive awareness, affinity and engagement.
WHY WORKING
WITH ( JUICE )
ON YOUR PROJECT
JUICE stands out by combining strategic expertise and creative excellence with direct access to the most influent artists, creators, leading music festivals and cultural partners to deliver seamless end-to-end campaigns driving awareness, affinity &
engagement.
they work(ed) with juice :
ARIANE GROUP (+) ORELSAN
2025
How to stand out, surprise and become the product launch everyone remembers during an global event where every brand is competing for attention ?
01 ( Brief )
HOKA wanted to go beyond traditional product launch by designing a one-of-a-kind experience that would not only set the brand apart but also engage media and influencers attending various brand events throughout UTMB Chamonix and TRE event in Austin.
02 ( Strategy )
Instead of a standard setup, JUICE developed an immersive and innovative approach using video mapping, turning its iconic shoe into a canvas for artistic and technological expression.
03 ( Project )
TECTON3
@
UTMB
product launch
CHAMONIX
HOKA
01 ( Brief )
We created four immersive scenographies that bring the HOKA product range to life through giant 3D replicas, video mapping and creative set design all capturing the brand’s innovative spirit and outdoor DNA.
COLLECTION
( 01 )
We first reproduced the Hoka models in polyurethane using advanced robotic technology to create perfect giant 3D replicas of the products.
( 02 )
We created dynamic mapping videos showcasing the shoe’s technology in the foreground with visuals in the background expressing each product’s DNA and inspiration to create impactful and immersive imagery.
BEHIND
THE SCENE :
WHY ( JUICE ) WAS THE BEST
PARTNER FOR THIS
PROJECT ?
( 01 )
JUICE brought a sharp creative vision and deep brand understanding to translate HOKA’s performance DNA into an inspiring idea mading the scenography super impactful.
( 02 )
A powerful network of creative talent capable of bringing ideas to life with the highest standards of quality.
( 03 )
JUICE’s event management expertise guaranteed seamless delivery from idea to on-site experience.